There is a fear worse than the fear of death for some people – speaking in public. However, speaking to groups of people can get your business name in front of a crowd and can help you make network connections that will pay off later. According to the Austin, Texas BBB: One of the best methods of promotion is public speaking. It’s effective and affordable, and you don’t have to…

There can be little doubt that when customers feel appreciated they are more likely to stay with your company. I talked to several business owners I know to get their take on this trend. Because some of them were scared of angering their customers and didn’t want to be seen as manipulating affections, they asked that I not use their real names. I have given them each a first name…

When you’re trying to run a small business, a press kit may be the last thing on your mind. The day-to-day tasks of keeping the customers you already have while trying to add new customers can take up most of a business owner’s time. If you are a creative type, like many of our clients, you may also be spending time writing, painting or recording music. If you own a…